The name Neboka comes from the Ghanian symbol 'Akoben' which means a call to action. While we see there are tons of ideas and hopes for change and a better future for minorities, the lack of action behind these ideas only ensures that history repeats itself. We believe in taking action.

With each purchase, we use the funds to provide support across all age classes in Ghana, West Africa: by feeding hungry children, giving support for teens to attend school and earn wages for their family, supplying financial support for struggling families and single parent families, providing mental health resources for all age groups, equipping young women with menstrual health education and resources, and skill training so that people can broaden their occupational scope to make a better living wage.

Our brand represents a medium for people who lack resources to be able to realize their potential, by providing the resources that have been systematically withheld.